The aim of this thesis was to examin how librarians are presented in the Swedish daily newspaper Dagens Nyheter. My research questions were: How are librarians and the librarian profession presented in articles in Dagens Nyheter? and What discourses can be identified in the articles? I have analysed 69 articles from between 2012-01-01 and 2013-01-01 by using discourse analysis as both theory and method. Three discourses emerged through the analysis: discourse about librarians and litterature, discourse about librarians and censorship and discourse about librarians and the labour market. The conclusions drawn from this study are that librarians are strongly associated with litterture and reading and with the labour market. There are also clear tendencies that librarians whish to change the old, stereotypical images that they are associated with, and do so by using humor.