Business strategies need to be aligned with business process models. In this chap-ter experiences from a collaborative process modeling effort performed at Inter-sport, Sweden, for the purpose of creating a solid base for taking a business into the future will be elaborated on. In this effort the new process design is aligned with strategic goals. By a co-design approach for deriving business process mod-els diverse stakeholders’ knowledge and interest are captured in the development of tangible descriptions of the future. Business plans are given a meaning and par-ticipating actors become committed to implement business strategies.
Sponsorship:
University of Borås