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Utveckla för positiva användarupplevelser: Utveckling av en webbplatsprototyp för en mindreinredningsverksamhets webbplats
University of Borås, Faculty of Librarianship, Information, Education and IT.
University of Borås, Faculty of Librarianship, Information, Education and IT.
2017 (Swedish)Independent thesis Basic level (degree of Bachelor), 10 credits / 15 HE creditsStudent thesis
Abstract [en]

This report describes the process of developing a website prototype with a focus on User Experience and Information Architecture. The study has been undertaken on behalf of a relatively small interiordesign company, whose business will eventually be transferred from selling products and services in both their physical store and on their website, to selling only on the web. The focus of the study was to investigate the target audience's information and experience needs when visiting the website, which was taken into account in the process of developing a user-centered website prototype. While the maingoal was to create a user-centered website prototype that aimed to promote positive user experiences, another objective was to develop a website that can also maintain the company's corporate identity. The future users of the website were involved during the design process. A semi-structured interview was conducted followed by two user tests, one on the the existing website and one on the produced prototype. Participants were asked to perform tasks while they gave commentary about their reactions and perceptions. The results from the user test show that there is a significant connection between the audience’s experience and their information needs. This in turn also relates to how the target groupexperiences the corporate identity. The results confirm that structure, content and a esthetics aret hree aspects that are inherently linked and important to consider.

Place, publisher, year, edition, pages
2017. , 66 p.
Keyword [sv]
Användarupplevelse, användarcentrerad design, informationsarkitektur, företagsidentitet.
National Category
Information Studies
Identifiers
URN: urn:nbn:se:hb:diva-12427OAI: oai:DiVA.org:hb-12427DiVA: diva2:1127803
Subject / course
Library and Information Science
Available from: 2017-09-08 Created: 2017-07-19 Last updated: 2017-09-08Bibliographically approved

Open Access in DiVA

fulltext(54790 kB)6 downloads
File information
File name FULLTEXT01.pdfFile size 54790 kBChecksum SHA-512
b5e01bccfb56f3ebc81710c926a64b8279e2b0170347046be7bc6c34be2bc8e77c537d070716b5db93af41c0a0da22cdef0084e123df88488e23fd0d268723c5
Type fulltextMimetype application/pdf

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CiteExportLink to record
Permanent link

Direct link
Cite
Citation style
  • apa
  • harvard1
  • ieee
  • modern-language-association-8th-edition
  • vancouver
  • Other style
More styles
Language
  • de-DE
  • en-GB
  • en-US
  • fi-FI
  • nn-NO
  • nn-NB
  • sv-SE
  • Other locale
More languages
Output format
  • html
  • text
  • asciidoc
  • rtf