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An analysis of business through social media
Högskolan i Borås, Institutionen Handels- och IT-högskolan.
Högskolan i Borås, Institutionen Handels- och IT-högskolan.
Högskolan i Borås, Institutionen Handels- och IT-högskolan.
2013 (engelsk)Independent thesis Advanced level (degree of Master (One Year))Oppgave
Abstract [en]

In recent years social media has become ubiquitous and necessary for social networking and content sharing. Social media reached a stage where its impact is being felt by larger organizations that exist today. It has become necessary for the organizations to re-examine their existing business processes and formulate new business processes to compete in the globalized markets. In our paper we are going to deal with issues like how the social media affect the business processes and why they are affecting the business processes in contemporary organizations. The success of a business depends on effective implementation of its business processes. So these business processes when being designed several factors are being taken into consideration. Social media facilitates for the conjecture of a mixture of people from different domains for sharing of content, it serves as an important and indispensable factor in defining business processes.

sted, utgiver, år, opplag, sider
University of Borås/School of Business and IT , 2013.
Serie
Magisteruppsats ; 2013MAGI07
Emneord [en]
Social media, Facebook, Twitter, MySpace, Blogging, YouTube, Wikipedia, Podcasting, Business processes
HSV kategori
Identifikatorer
URN: urn:nbn:se:hb:diva-17306Lokal ID: 2320/12624OAI: oai:DiVA.org:hb-17306DiVA, id: diva2:1309214
Merknad
Program: Magisterutbildning i informatikTilgjengelig fra: 2019-04-30 Laget: 2019-04-30

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