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Longing for a greener life. Shaping and reproduction of environmental information in social media
Lunds Universitet.ORCID iD: 0000-0002-8293-8208
2011 (English)Conference paper, Oral presentation with published abstract (Refereed)
Abstract [en]

This paper attempts an investigation of how environmental protection and destruction are framed in social media accounts of environmentally relevant everyday life practices, especially with a view to the types of futures that are brought in, envisioned, implied or bracketed. To trace this it draws on a case study with material from a group of interconnected, active Swedish environ- mental, family-life blogs and from other social media applications mashed- up in these blogs. In staging their everyday and domestic lives people repro- duce, shape and re-invent discursive and practice repertoires. It is striking to see how seemingly trivial practices connected with environmental awa- reness, recycling, choosing certain products, cycling, avoiding flying, saving energy, avoiding plastic or vegetarian cooking are woven into varying kinds of larger narratives of longing, change, fear, hope, engagement or withdrawal and how this is shaped by the affordances of social media. Uniting interests in the informational value of material practices and in the “small” politics of the web, drawing on Bakardjieva's notion of subactivism, this presentation adds to examinations of how continuous discursive alignments of certain practices with environmental protection and destruction shape the produc- tion and circulation of certain types of information on the environment and environmental ethics.; Published meeting abstract

Place, publisher, year, edition, pages
2011. Vol. 6, p. 117-117
National Category
Information Studies
Identifiers
URN: urn:nbn:se:hb:diva-22744OAI: oai:DiVA.org:hb-22744DiVA, id: diva2:1427375
Conference
ACSIS Conference: Current Issues in European Cultural Studies, 2011 - Campus Norrköping, Linköpings universitet, Norrköping, Sweden Duration: 2011 Jun 15 → 2011 Jun 17
Available from: 2020-04-29 Created: 2020-04-29 Last updated: 2023-10-12Bibliographically approved

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Haider, Jutta

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